
Non-Profit · Corporate Strategy · Ukraine · 12 months
StandUP Ukraine
Velocity Partners and the launch of StandUP Ukraine.
20+ Businesses pledged support after the outreach campaign.
Situation
StandUP Ukraine needed to exist as an organization before it could do anything else — no brand, no volunteer program, and no fundraising strategy to sustain the work.
Approach
Velocity built the non-profit from zero: a brand, a volunteer program, and a fundraising strategy anchored by a direct outreach campaign to corporate partners.
Outcome
More than 20 businesses pledged support following the outreach campaign.
At a glance
- Client — StandUP Ukraine
- Sector — Non-profit
- Location — Ukraine
- Duration — 12 months
- Services — Corporate Strategy